Balancing work and studies has always been an interesting challenge for me. This curiosity led me to explore opportunities in Canada, where I could work and study through certification courses. These courses offer valuable industry knowledge and are known for their practical approach. My search brought me to York University, where I joined the Digital Marketing program at the School of Continuing Studies. In this blog, I share my experiences and offer advice for future students considering a similar path.
Discovering York University: A Blend of Flexibility and Quality
I arrived in Canada in 2023, ready to dive into digital & content marketing. After doing a lot of research, I found York University. It stood out for several reasons: the program was affordable and had a flexible schedule, allowing me to manage my part-time job alongside my studies. Few universities offer such a good balance, making York an appealing choice.
The first time I got off at the York University subway station on my first day.
The Application Process
The application process at York was simple but thorough. It involved submitting a detailed application and a video statement of purpose (SOP). Even though the process was demanding, it was a great way to reflect on my goals and aspirations. Getting the offer letter was a moment of joy and excitement.
The First Impressions: Campus Life and Facilities
Starting my classes in January, I was impressed by York University’s large campus. The School of Continuing Studies had its building, filled with modern facilities. This justified the fees we pay as international students.
How Practical Advice from a Professor Helped Me Land a Job at Mercedes-Benz
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My first day at Mercedes Benz.
One of my most important experiences at York University was a piece of practical advice I got from Professor Heath. During one of his lectures, he stressed the importance of creating assignments that reflect real-world situations. Following his advice, I worked hard on a marketing project that matched industry standards.
This project not only improved my skills but also became a standout part of my portfolio. When I applied for a job at Mercedes-Benz, this assignment caught the hiring managers' attention. They were impressed by the practical approach and depth of knowledge it showed. In the end, this project played a key role in helping me get the job. It was a proud moment and showed the value of the education and support I received at York.
The project that landed me a job at Mercedes-Benz
Embracing Practical Learning and Presentations
One of the best things about the courses at York was the focus on in-person and group presentations. These presentations required us to speak and present our ideas confidently. Regular practice significantly boosted my confidence and presentation skills, which helped me a lot during interviews.
Advice for Future Students
As I think back on my journey, here’s some advice for future students considering the York University School of Continuing Studies:
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Research Thoroughly
- Before deciding, research the programs, faculty, and campus facilities. Understand what each program offers and how it fits your career goals. York University has many options, so choose the right one for you.
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Prepare for the Application Process
- The application process can be demanding, especially the video SOP. Take your time to create a compelling story about your goals and why you chose York University. This is your chance to stand out.
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Embrace Flexibility
- A key benefit of York’s certification courses is their flexibility. Make the most of it by balancing work and studies effectively. Time management is crucial to handle both.
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Engage with the Campus Community
- Don’t just attend classes; make friends and network with others at the university. Building a network can help you find early job opportunities related to your course. Participate in events, join clubs, and connect with peers and faculty. This can enrich your academic and social experience.
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Be Open to Learning
- The professors at York offer a wealth of knowledge and practical insights. Be open to different teaching styles and actively participate in class discussions. This will enhance your learning experience.
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Focus on Soft Skills
- Along with technical knowledge, soft skills like communication, teamwork, and problem-solving are important. These skills are vital for professional success and shouldn’t be overlooked.
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Stay Regular and Engaged
- Regular attendance and engagement are key. By attending classes consistently, you can fully benefit from the guidance and resources available, ensuring you learn thoroughly and stay on track.
Conclusion
My experience at the York University School of Continuing Studies has been very rewarding. The combination of academic excellence, practical learning, and campus life has prepared me well for my future career in digital marketing. For those considering a similar path, York offers a unique and enriching environment that balances work and study, providing the tools needed for success.
Starting this journey requires determination, but the rewards are worth it. I hope my insights and advice help future students make the most of their time at York University.
Happy Students of York University.
