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Himanshu Raj

With a strong focus on SEM, I have worked with companies like Amazon, Cognizant, Google and Dentsu(Paragon). I work on the management of all aspects of Paid Search advertising and web development such as Marketing mix, Analytics and Retail Search Marketing. A few of my clients are well-known brands across multiple Verticals. These clients include startups, Non-profits, Government and Fortune 500 companies in the US & Canada. My primary areas of interest include Social media strategy, Branding, Digital marketing automation and Programmatic advertising.

From Engineer to Digital Marketer: My Experience at York University

Deciding to pursue further education is a significant step, filled with both anticipation and uncertainty. My time at York University School of Continuing Studies has been an incredibly rewarding experience, marked by personal and professional growth. In this blog post, I will share insights from my journey, highlight the invaluable lessons I've learned, and provide advice for future students to help them maximize their experience.

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